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Be the bearer of good news. I try to keep them updated weekly of the changes in the SERPs, traffic increases, basically any good news I can think of so they feel like they are getting their money's worth. Then I make sure to tell them what my plan is for next week, next month, the next couple months, so they keep on wanting my business and seeing the results.

SEO news It's not just about quantity though. Quality is actually of more importance. You can fill it with a thousand pages of junk that no one wants to read and becomes bored with or you can fill it with five pages of great content that is interesting and as new content is slowly added, people come back to read it.

If the content visitors read on your website is poorly written, chances are that they will not put value to your site. Subsequently, when Internet users do not stick to your site, you'll easily lose traffic and the opportunity to reach to them. Furthermore, Pinterest what you write for your website should be unique as certain search engines have a way of detecting copied material and penalizing those who are in the wrong.

Conversion Analysis - Of course, with any business, you are in it to make money. While it is okay and natural to lose money on some of your SEO strategies, it is also important that you do not lose money on a long term basis. You must have a positive Return on Investment, and you must be implementing procedures that will create a positive ROI. Web analytics is a great tool to help you determine which SEO strategies work and which ones do not. Remember that just because something works for someone else, it may not work for you. Vice versa, a strategy that works for you, may not work for someone else. The key here is to test every strategy first and see where it takes you!

Be their guru, do everything you would do for yourself and more, show initiative. But most of all, listen to what the client wants, even if what they want isn't exactly what they need, do it anyway, and help them see what will really help.

Speed of the site - When discussing SEO tips for small business, speed of the website needs special mention. Traffic towards your page is directly proportional to the speed. Faster the site loads, more traffic visits the page.

The following list is the inside information. Your SEO consultant doesn't want this list to see the light of day. But you need to know it. The main reason is so that you can tell your web designer who claims to know local SEO how to correctly set up your website. You need to know it so that you can help the SEO expert who tells you they will get you on page 1 for hundreds of dollars per month, but your phone never rings.

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